Watch DFI's latest road safety TV ads
...because every road death is one too many.
By playing this video you are agreeing that you are 13 years or older.
We are ALL at risk every second of every day on our roads. That's why more than 45,000 people across Northern Ireland have pledged to Share the Road to Zero.
Share the Road to Zero is a huge road safety community programme with one aim - zero road death in Northern Ireland.
When you sign up to Share the Road to Zero you’ll receive weekly road safety tips and reminders starting with 5 ways to reduce road death.
Pledging is quick, easy and free so sign up today because EVERY road death is one too many.